Louis Tomlinson just released his debut solo project with Steve Aoki, but the song has a very special meaning to the One Direction member.
In case you don’t follow pop news, Louis Tomlinson’s mom, Johannah Deakin, just passed away from leukemia as only 42. Honestly, she was probably the most supportive and caring person I’ve ever seen in my life.
The news broke that Johanna passed early December 7th with an official release from the Tomlinson-Deakin family. The One Direction fandom was in shock, including myself. I even cried for a good hour when I heard the news.
The support for Louis was huge. From fans to his One Direction band mates, everyone pulled together to support Louis and his family.
Steve Aoki and Louis just dropped the single, Just Hold On, and had a killer X-Factor UK performance. This is Louis first solo project since One Direction went on hiatus at the end of 2015.
One Direction fans around the world have teamed up and launched #ProjectJustHoldOn in support of Louis, his family, and Johannah.
This is a project to ensure the success of Steve Aoki feat. Louis Tomlinson’s single “Just Hold On”. The song is a tribute to Louis’ late mother, Johannah Deakin. Our goal is to get the song to #1 as well as supporting numerous charities in her honor.
Please check out the song and promote it on social media using #ProjectJustHoldOn.
Also look at getting involved with #ProjectJustHoldOn!
- Buy Just Hold On – iTunes, Amazon, Google Play
- Sponsporships – We are lucky enough to have the support of @1dsponsorshipswho has set up a way for people to gift and to receive the song! here
- Thunderclap – This service is a great way to get a large amount of people’s attention very quickly. It is one of the flashiest and fastest ways to get our hashtag trending and to also draw attention to the song. We will be rolling out on Wednesday evening so please sign up and share!
- Stream on Spotify – here’s a link to 8 hour long playlist with the instructions you need to follow when streaming to help Just Hold On in the chart!
- Tweet “#NowPlaying Just Hold On by Steve Aoki & Louis Tomlinson. Listen on Spotify https://spotify.com/track/3EmmCZoqpWOTY1g2GBwJoR” OR if the song is already on the Billboard Trending 140 chart, find it, click on the link and tweet from there!
- Shazam “Just Hold On” – download the app, play the song and let the app recognize it. Another way to get it in the charts!
- Request “Just Hold On” on your local radio stations!